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【TOP 39】Leo Burnett Quotes - WhatsApp Status | Page-1

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Page 1 of 1, Showing 39 of 39 Records

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I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death. - Leo Burnett Quotes

I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death.

Advertising American Businessman

The work of an advertising agency is warmly and immediately human. It deals with human needs, wants, dreams and hopes. Its 'product' cannot be turned out on an assembly line. - Leo Burnett Quotes

The work of an advertising agency is warmly and immediately human. It deals with human needs, wants, dreams and hopes. Its 'product' cannot be turned out on an assembly line.

Advertising American Businessman

Good advertising does not just circulate information. It penetrates the public mind with desires and belief. - Leo Burnett Quotes

Good advertising does not just circulate information. It penetrates the public mind with desires and belief.

Advertising American Businessman

When you reach for the stars you may not quite get one, but you won't come up with a handful of mud either. - Leo Burnett Quotes

When you reach for the stars you may not quite get one, but you won't come up with a handful of mud either.

American Businessman Dreams

The sole purpose of business is service. The sole purpose of advertising is explaining the service which business renders. - Leo Burnett Quotes

The sole purpose of business is service. The sole purpose of advertising is explaining the service which business renders.

Advertising American Businessman

Curiosity about life in all of its aspects, I think, is still the secret of great creative people. - Leo Burnett Quotes

Curiosity about life in all of its aspects, I think, is still the secret of great creative people.

American Businessman Curiosity

Advertising says to people, 'Here's what we've got. Here's what it will do for you. Here's how to get it.' - Leo Burnett Quotes

Advertising says to people, 'Here's what we've got. Here's what it will do for you. Here's how to get it.'

Advertising American Businessman

There's no such thing as 'hard sell' and 'soft sell.' There's only 'smart sell' and 'stupid sell.' - Leo Burnett Quotes

There's no such thing as 'hard sell' and 'soft sell.' There's only 'smart sell' and 'stupid sell.'

American Businessman Hard

Too many ads that try not to go over the reader's head end up beneath his notice. - Leo Burnett Quotes

Too many ads that try not to go over the reader's head end up beneath his notice.

American Businessman

There is no such thing as a permanent advertising success. - Leo Burnett Quotes

There is no such thing as a permanent advertising success.

Advertising American Businessman

The secret of all effective originality in advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships. - Leo Burnett Quotes

The secret of all effective originality in advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships.

Advertising American Businessman

Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink. - Leo Burnett Quotes

Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink.

Ability American Businessman

We want consumers to say, 'That's a hell of a product' instead of, 'That's a hell of an ad.' - Leo Burnett Quotes

We want consumers to say, 'That's a hell of a product' instead of, 'That's a hell of an ad.'

American Businessman Business

Creative ideas flourish best in a shop which preserves some spirit of fun. Nobody is in business for fun, but that does not mean there cannot be fun in business. - Leo Burnett Quotes

Creative ideas flourish best in a shop which preserves some spirit of fun. Nobody is in business for fun, but that does not mean there cannot be fun in business.

American Businessman Business

Rarely have I seen any really great advertising created without a certain amount of confusion, throw-aways, bent noses, irritation and downright cursedness. - Leo Burnett Quotes

Rarely have I seen any really great advertising created without a certain amount of confusion, throw-aways, bent noses, irritation and downright cursedness.

I have learned that it is far easier to write a speech about good advertising than it is to write a good ad. - Leo Burnett Quotes

I have learned that it is far easier to write a speech about good advertising than it is to write a good ad.

Advertising American Businessman

To swear off making mistakes is very easy. All you have to do is to swear off having ideas. - Leo Burnett Quotes

To swear off making mistakes is very easy. All you have to do is to swear off having ideas.

American Businessman Ideas

If you don't get noticed, you don't have anything. You just have to be noticed, but the art is in getting noticed naturally, without screaming or without tricks. - Leo Burnett Quotes

If you don't get noticed, you don't have anything. You just have to be noticed, but the art is in getting noticed naturally, without screaming or without tricks.

American Businessman Art

Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read. - Leo Burnett Quotes

Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.

American Businessman Fun

What helps people, helps business. - Leo Burnett Quotes

What helps people, helps business.

American Businessman Business

When you reach for the stars, you may not quite get them, but you won't. - Leo Burnett Quotes

When you reach for the stars, you may not quite get them, but you won't.

American Businessman

Plan the sale when you plan the ad. - Leo Burnett Quotes

Plan the sale when you plan the ad.

Advertising American Businessman

I have learned that you can't have good advertising without a good client, that you can't keep a good client without good advertising, and no client will ever buy better advertising than he understands or has an appetite for. - Leo Burnett Quotes

I have learned that you can't have good advertising without a good client, that you can't keep a good client without good advertising, and no client will ever buy better advertising than he understands or has an appetite for.

Advertising American Businessman

The greatest thing to be achieved in advertising, in my opinion, is believability, and nothing is more believable than the product itself. - Leo Burnett Quotes

The greatest thing to be achieved in advertising, in my opinion, is believability, and nothing is more believable than the product itself.

Advertising American Businessman

A good basic selling idea, involvement and relevancy, of course, are as important as ever, but in the advertising din of today, unless you make yourself noticed and believed, you ain't got nothin'. - Leo Burnett Quotes

A good basic selling idea, involvement and relevancy, of course, are as important as ever, but in the advertising din of today, unless you make yourself noticed and believed, you ain't got nothin'.

Advertising American Businessman

I have learned to respect ideas, wherever they come from. Often they come from clients. Account executives often have big creative ideas, regardless of what some writers think. - Leo Burnett Quotes

I have learned to respect ideas, wherever they come from. Often they come from clients. Account executives often have big creative ideas, regardless of what some writers think.

American Businessman Ideas

If you can't turn yourself into your customer, you probably shouldn't be in the ad writing business at all. - Leo Burnett Quotes

If you can't turn yourself into your customer, you probably shouldn't be in the ad writing business at all.

American Businessman Business

A good ad which is not run never produces sales. - Leo Burnett Quotes

A good ad which is not run never produces sales.

American Businessman Sales

I have learned that trying to guess what the boss or the client wants is the most debilitating of all influences in the creation of good advertising. - Leo Burnett Quotes

I have learned that trying to guess what the boss or the client wants is the most debilitating of all influences in the creation of good advertising.

American Businessman Boss

Let's gear our advertising to sell goods, but let's recognize also that advertising has a broad social responsibility. - Leo Burnett Quotes

Let's gear our advertising to sell goods, but let's recognize also that advertising has a broad social responsibility.

Regardless of the moral issue, dishonesty in advertising has proved very unprofitable. - Leo Burnett Quotes

Regardless of the moral issue, dishonesty in advertising has proved very unprofitable.

Advertising American Businessman

If you are writing about baloney, don't try to make it Cornish hen, because that is the worst kind of baloney there is. Just make it darned good baloney. - Leo Burnett Quotes

If you are writing about baloney, don't try to make it Cornish hen, because that is the worst kind of baloney there is. Just make it darned good baloney.

Anyone who thinks that people can be fooled or pushed around has an inaccurate and pretty low estimate of people - and he won't do very well in advertising. - Leo Burnett Quotes

Anyone who thinks that people can be fooled or pushed around has an inaccurate and pretty low estimate of people - and he won't do very well in advertising.

American Businessman People

Whether or not the standard of living made possible by mass production and in turn by mass circulation, is supported by and filled with the work of us hucksters, I guess is something that only history can decide. - Leo Burnett Quotes

Whether or not the standard of living made possible by mass production and in turn by mass circulation, is supported by and filled with the work of us hucksters, I guess is something that only history can decide.

American Businessman Living

I regard a great ad as the most beautiful thing in the world. - Leo Burnett Quotes

I regard a great ad as the most beautiful thing in the world.

American Businessman

Fun without sell gets nowhere but sell without fun tends to become obnoxious. - Leo Burnett Quotes

Fun without sell gets nowhere but sell without fun tends to become obnoxious.

American Businessman Fun

I have learned that any fool can write a bad ad, but that it takes a real genius to keep his hands off a good one. - Leo Burnett Quotes

I have learned that any fool can write a bad ad, but that it takes a real genius to keep his hands off a good one.

American Businessman Fools And Foolishness

I planned from about the time I was in my late 20s that I wanted to be retired from working for someone else by the time I was 50, - Leo Burnett Quotes

I planned from about the time I was in my late 20s that I wanted to be retired from working for someone else by the time I was 50,

If you are writing about baloney, don't try and make it Cornish hen, because that's the worst kind of baloney there is. Just make it darn good baloney. - Leo Burnett Quotes

If you are writing about baloney, don't try and make it Cornish hen, because that's the worst kind of baloney there is. Just make it darn good baloney.

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